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Why Mortgage Brokers Are Quietly Sending Clients to Private Lenders First

In 2026, a quiet shift is happening behind the scenes of Canada’s mortgage industry. Mortgage brokers—once laser-focused on bank approvals—are increasingly starting files with private lenders first.
January 5, 2026 by
Why Mortgage Brokers Are Quietly Sending Clients to Private Lenders First
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Not because banks disappeared.

Because bank rules changed.

And brokers adapted.

The Old Playbook Is Broken

For years, brokers followed a predictable path:

Bank → Credit Union → Alternative A → Private (last resort)

That order no longer works in a market defined by renewal shock, appraisal compression, stricter underwriting, and unpredictable timelines.

Today’s reality:

  • Strong credit still gets declined

  • Renewals don’t mean approvals

  • Time is often more valuable than rate

So brokers are flipping the script.

Why Brokers Are Leading With Private Lending in 2026

1. Certainty Beats Rate

Banks quote attractive rates—then decline the file weeks later.

Private lenders approve based on:

  • Real property value

  • Loan-to-value

  • A realistic exit strategy

For brokers, certainty closes deals. Rate doesn’t—if the deal never funds.

2. Appraisals Are Coming In Low

Automated valuation models and conservative comparables are crushing refinance amounts.

Private lenders:

  • Use local, real-world valuation logic

  • Look at future marketability, not just last quarter’s data

That difference alone is sending more files private-first.

3. Renewals Are No Longer Automatic

Many borrowers assume renewal = approval.

It doesn’t.

Banks now reassess:

  • Income stability

  • Debt ratios

  • Property risk

  • Internal exposure limits

When that fails, brokers already have a private option lined up—before panic sets in.

4. Self-Employed Borrowers Are Still Misunderstood

Even with solid income, business owners face:

  • Add-backs ignored

  • Write-offs penalized

  • Inconsistent earnings flagged

Private lenders care less about tax optics—and more about equity and execution.

5. Speed Matters More Than Ever

Bank timelines: 3–6 weeks

Private timelines: days

When a borrower is:

  • Facing renewal pressure

  • Consolidating high-interest debt

  • Closing on another property

  • Preventing power of sale

Brokers go where funding actually happens.

The Real Reason Brokers Don’t Say This Out Loud

Private lending still carries stigma—mostly from outdated thinking.

But brokers know:

  • Private mortgages are strategic bridges

  • Not permanent debt

  • Often the fastest way back to prime lending

They just don’t advertise it—because clients still think “bank first” means “best.”

Private Lending Is No Longer a Last Resort

In 2026, private mortgages are being used to:

  • Protect renewals

  • Unlock trapped equity

  • Consolidate expensive debt

  • Buy time during market transitions

  • Preserve ownership instead of forcing sales

That’s not desperation.

That’s planning.

Where Lendworth Financial Corp. Fits In

At Lendworth, brokers send clients first because:

  • Approvals are asset-based, not algorithm-based

  • Files are reviewed by decision-makers, not queues

  • Solutions are structured with clear exits, not guesswork

When certainty matters, brokers choose execution.

The Bottom Line

Mortgage brokers aren’t abandoning banks.

They’re starting where deals actually close.

Private lending isn’t louder—it’s just more reliable.

And in 2026, reliability wins.

📞 Need a second look—or a first approval?

If your renewal, refinance, or purchase feels uncertain, your equity may already be the answer.

Call Lendworth: 905-597-1225

Or explore your options: www.lendworth.ca